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Design a Logo for an Artificial Intelligence company: Flabbi

Posted Aug 17, 2016

Ended 2016-08-24
129 entries (96 users)
Prize Guaranteed

Challenge Description

Welcome to the first Coursetro Design Challenge! In this challenge, you're tasked with designing a logo for an AI company called "Flabbi"

This artificial company has created a chat bot that gives users nutritional information on demand, through chat applications such as Facebook Messenger, Slack, Skype, etc..

A user might say, "How many calories are in a donut?" and it will let them know within seconds. Simple enough, right?

Here are the design requirements:

  • You must include the wordmark "Flabbi" in the logo design.
  • There must be a separate symbol in the logo that depicts 2 concepts in a unique and abstract manner. Those 2 concepts are (AI or Bots) and health/fitness.
  • Make it simple and avoid unnecessary clutter.
  • It must be made with a true vector application such as Adobe Illustrator.
  • Upload a large enough preview so that we can easily see it (JPG preferrable).

And that's it!  Good luck.

Prizes

1 winner will receive:


Inspiration

Winning Entry

Tadhg Sheerin
78%
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This logo design is a combination of heart ( Representing health ) And also two circles representing the idea that it is a bot.
The colour scheme I have chosen was to keep it in different shades of green to give it a more fresh & healthy look.
I hope you like it :D

Entries

Luke Jackson
76%
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Instructor's comments

Solid entry! Thanks!



I decided to take the approach of thinking what sort of people would use this app and reached the following characteristics: Health-focused with a busy lifestyle.

This design is in a more playful style. I chose to use a slow cooker pot as the bot to try and communicate that the app is always 'waiting for your question'. I also have another very different outcome which I will post separately. I look forward to your feedback!

Anet Ann
32%
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Instructor's comments

Hi. I would never add a drop shadow like that on a logo. Just keep things simple -- the soft shadow will only hurt, not help. Not enough contrast with that bright green and a white background, too saturated/light for the green. The symbol has potential, just needs refined / simplified a bit. Not a bad attempt for your first logo.



Hi, this is my first logo. This symbol is a connection of healthy (an apple) and chatting (apple is formed in speech baloon). I want that everything give users the feeling that they use a friendly aplication, which could help them.

Abeme hailegiorgis
40%
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Instructor's comments

It's a bit hard to read, due to the font. The "F" could be a "P". The 2 B's being styled different is a no. It's hard to tell it's broccoli in the chat box.



A friendly ai chat bot that displays calorie count. The broccoli displayed in the chat icon refers to health, changes according to the question. The type is simple and geometric which I thought fits "ai company". Thanks!

Louise Nguyen
32%
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Instructor's comments

The color choice is killing it - this orange/green you have been using. Also, the circuitry coming off of the orange clashes too much, and doesn't fit the symbol well.



Abd Faa
44%
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Instructor's comments

The white lines in the heart are a bit too thin - they would become blurred at smaller sizes -- I'd thicken those up. Also, I'd remove the heartbeat at the bottom, too much clutter and is unnecessary. You already have 2 concepts at play.



Mohit Soni
56%
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Instructor's comments

It's simple, good color, versatile -- but there's no hint of health/fitness/nutrition -- I'd say just the green color itself isn't quite enough.



Louise Nguyen
36%
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Instructor's comments

The green stem and the orange color clash up top. Also, this is a fairly mundane/boring symbol with not much character or uniqueness to it. Thanks for the entry though!



Owen White
44%
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Instructor's comments

The symbol should have been kept separate from the wordmark, per requirements (not a huge deal though). It does make it a bit difficult to read "Flabbi", it could be seen as "Flabbio". The symbol itself -- not a bad idea, but not sure most people would see an antenna there.



I made the logo an apple with an antenna as the stem. I also spelt FLABBi with a lowercase 'i' to stand for intelligence, while also doubling the receiver of the antenna as the dot over the 'i'

Martin Rodriguez
68%
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Instructor's comments

Definitely a better entry. Good job!



Reworking of my first attempt with some color changes, more health/fitness friendly.

Gabriel Arcanjo
52%
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Instructor's comments

So it's simple and not a bad color scheme -- but, I don't see a hint at nutrition/health/fitness here. Versatility is a 4 because of the small flag up top, scaled down, this would be hard to see.



Rubel Miah
34%
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Instructor's comments

Hi. Too many details. Also, just a heart-scan line slapped on the cone, is not a very unique integration of the concept. The "i" in Flabbi also looks like a Y -- so people will think it's spelled Flabby.



Another effort. I was trying to accommodate health & fitness !!!

Lorik Spaqi
42%
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Instructor's comments

I think knowing that's a magnifying glass could be difficult to make that distinction. It may also appear as "Flabb" to some people. Also, not a huge deal because this is just a challenge, the requirements stated that the symbol needs to be separate from the wordmark itself -- not an integration.



**PLEASE READ**

So.. i made a quick entry just to try this challenge out, so in case you are wondering whats wrong with the "i" it represents the magnifying glass, which I was inspired by "How many calories are in a donut?" so its a search icon, and the apple icon shows basically what you can search about ( in our case nutritional information )

Clemens Hertling
64%
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Instructor's comments

Pretty good entry! Not sure if I like the gloss applied to the symboll. Also I think the brocolli could be simplified even further (looking at the small lines between the leaves). Conceptually, not really a direct reference to bot/AI/technology, but instead searching. Good entry though.



Hi! The broccoli symbolizes healthy food. The speech bubble is also a magnifying glass because the bot examines the food to find an answer to the asked question. Hope you like it! :D

Nikola Seke
76%
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Instructor's comments

Clever! I like it. I might prefer things to be a tad bit thicker in weight, and maybe provide more white space between the symbol/wordmark, possibly scale down the symbol a bit as well.



If you see what I did here than I am satisfied.

Dario Mazzi
64%
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Instructor's comments

Good entry, but a couple small things are bothering me. Scaled down at a smaller size, the seeds might be too small. I'd make fewer and make them bigger. Also, the width of the white half-circle is greater than the width of the cheese/bun up top -- creates for inconsistency. A good potential concept though.



i can't update my last entry for a page error , i have waited soo long but same error occur , so sorry for twice entry but i have to adjust some things

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